Toyota is looking to boost its global sales of hybrids to 430,000 in 2007 from an already impressive 312,500 in 2006. This boost will include a 40% increase in Prius production in Japan, bringing total Prius numbers to 280,000 units. All this increase in production comes while sales in the U.S. remain just 1% of all new cars sold. In two weeks, Toyota will unveil the new 2008 Highlander Hybrid, which will join the Camry Hybrid, Prius and Lexus hybrids like the LS 600h L, RX 400h and GS 450h in the company’s green portfolio.
[Toyota Sees 40% Jump in '07 Global Hybrid Sales, SignOnSanDiego.com]
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